PERSEPSI MASYARAKAT TERHADAP DAKWAH JAMA'AH TABLIGH DALAM INTERNALISASI NILAI-NILAI PENDIDIKAN ISLAM DI KELURAHAN WAHA KECAMATAN TOMIA KABUPATEN WAKATOBI

Abstract

This study aims to analyze the perceptions of the community in Kelurahan Waha, Tomia District, Wakatobi Regency, toward the da'wah of Jama'ah Tabligh in the process of internalizing Islamic educational values, as well as to identify the factors that dialectically shape these perceptions and their influence on the level of community participation. The study employs a qualitative approach with a case study design. Data were collected through in-depth interviews, participatory observation, and documentation, then analyzed using the interactive model of Miles et al. and validated through source and method triangulation as well as member checking. The findings reveal that community perceptions are ambivalent-critical in nature: accepting the da'wah in practice because the jaulah approach and humanistic interpersonal communication effectively internalize Islamic values at the ritual, social, and character levels, while simultaneously critiquing the weakness of dalil used and the imbalance between khuruj activities and family responsibilities. These perceptions are dialectically shaped by four factors, namely direct interaction experience, religious literacy, local authority figures, and local cultural context, which together determine the depth of Islamic value internalization for each individual. These findings contribute to the achievement of the SDGs, particularly Goal 4 (Quality Education), Goal 10 (Reduced Inequalities), and Goal 16 (Peace, Justice, and Strong Institutions), by demonstrating that community-based da'wah can serve as an effective and strategic instrument of non-formal Islamic education in remote island regions.