PENGEMBANGAN STRATEGI MANAJERIAL UNTUK PENINGKATAN MUTU LAYANAN AKADEMIK DI SEKOLAH MENENGAH

Abstract

This study aims to analyze the principal’s managerial strategies in improving the quality of academic services in secondary schools. Using a descriptive qualitative approach, data were collected through interviews, observations, and documentation involving principals, curriculum coordinators, teachers, administrative staff, and students. The findings reveal that managerial strategies encompassing planning, organizing, implementing, and evaluating—directly contribute to the improvement of academic service quality. This improvement is supported by four key components: educational human resources, academic information systems, supervision and quality culture, and school facilities. The study also identifies that curriculum services, administrative services, learning processes, and academic digitalization represent the main indicators of academic service quality that show significant enhancement. The results emphasize that improving academic service quality depends on the synergy between the principal’s leadership, the strength of the school’s support systems, and the collective commitment of all stakeholders.