Changes in Waste Management Behavior in Supporting the Implementation of Green Economy in MSMEs

Authors

  • Ellen Rusliati Universitas Pasundan
  • Ruslina Lisda Universitas Pasundan
  • Lili Mulyatna Universitas Pasundan
  • Saniyyah Ratiningsih Universitas Pasundan
  • Puspa Nurpauziah Universitas Pasundan

DOI:

https://doi.org/10.23969/jcbeem.v9i2.29436

Keywords:

behavior change, maggot house, MSMEs, PKK cadres

Abstract

The green economy is an economic concept that aims to improve welfare and social justice and reduce environmental risks. The purpose of this program is to measure the implementation of the green economy in Cimincrang Village, to control waste at the source, and the application of green technology, with local government partners and PKK (Pemberdayaan Kesejahteraan Keluarga/Family Welfare Empowerment) cadres, and the subjects are MSMEs (Micro and Small, and Medium Enterprises). The method used was environmental reevaluation, data obtained through observation, interviews, questionnaire distribution, and secondary data support. Programs carried out include: (1) education and communication, (2) community involvement, (3) incentive programs, and (4) policies and regulations. The results show that the understanding of PKK cadres as guardians of the commitment to behavior change was better than MSMEs. Initial conditions show that MSMEs' understanding of waste management and the green economy is in good condition, and has increased to very good. Indicators that are still needed to be improved include: (1) sorting waste is an easy job, (2) owning loseda, (3) bringing bags/tumblers/food boxes when shopping, (4) reminding others to sort waste, (5) green economy can improve the quality of life, (6) reducing single-use plastic packaging, (7) awareness that we borrow the environment from the next generation, (8) community awareness to protect the environment. Changes in the behavior of maggot house managers are supported through facilitation of the oven provision, training implementation, and motivational encouragement, in the form of sustainability measures, so that maggot houses obtain funds for development and improvement.

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References

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Published

2025-08-25

How to Cite

Rusliati, E., Lisda, R., Mulyatna, L., Ratiningsih, S., & Nurpauziah, P. (2025). Changes in Waste Management Behavior in Supporting the Implementation of Green Economy in MSMEs. Journal of Community Based Environmental Engineering and Management, 9(2), 101–108. https://doi.org/10.23969/jcbeem.v9i2.29436